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A-Welcome-Change

A Welcome Change Holistic Healing

Project: Website Rebuild

Bron reached out needing a new website. She had outgrown her existing website and after contacting her previous provider, she was unhappy with what they could offer her moving forward.

 

It was missing the sense of 'her own magic,' but was also costing her a lot. She was paying for multiple lots of software on the website and was still limited.

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We worked together and now Bron has a website that she has been taught how to update independently.

Before

Previously Bron was unable to update her own website. She wanted to add a few physical products and to take bookings online. But when she approached her previous provider, they didn't have a helpful solution for her. Unfortunately I didn't take photos of her website prior to starting this project.

A Welcome Change Website

Realising the need for greater change, Bron and I met to plan a new website to launch on the first of January that did everything she needed from one place. A website that takes care of her in-person bookings, email marketing, and physical products, without paying 3 separate bills and having multiple logins.

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Some design changes were made to her branding, as well as redrawing her logo to fit these important accessibility standards. I created a softer brand colour palette for the brand, chose fonts that matched her brand archetype, and created a brand identity guide that will help her to apply this new style to her social media and other marketing materials. 

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Now Bron has a comprehensive website that makes it easy for new clients to work out if her services are a good fit for them, while making it an absolute breeze for her existing clients to book, rebook, and reschedule on the go.

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Plus, Bron had 3 months of ongoing support to learn the ropes of her new website, so that she is empowered to make future changes herself.

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Bron's kind words say it all: I've just had the most amazing and stress-free experience with my website design! Sarah from Poppins Copy Co is an absolute wizard when it comes to creating websites and branding. I loved working with her - nothing was too much trouble. I wholeheartedly recommend Sarah and her creativity!!

Tap to see A Welcome Change's Website

Website Project Objectives:

  • Create a website that communicated Bron's "special magic," without feeling "weird."

  • Add her range of physical products.

  • Enable bookings and automated emails from the website, with payment taken in-person.

  • Simple email marketing concept to nurture her clients and subscribers.

  • SEO.

  • Training to learn her new website.

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Subsequent projects included:

  • Adding her latest offer - Kinesiology training - meeting the requirements of her training provider.

web-designer-Toowoomba

Keen for some magic of your own?

Whether you offer physical products or you're a service provider, I'd love to chat with you to understand what you need.

 

When I’m working for my clients, I give them my complete attention.

 

By booking in a time to chat, I can make sure you’ll get the attention you deserve.

Sarah, Australian website designer, smiles at the camera
Poppins Copy Logo

Sarah from Poppins Copy is a Toowoomba Copywriter and Web Designer, providing small business marketing services to Australian solopreneurs and small businesses.

Early in my teaching career I had the pleasure of working closely with many  Aboriginal people. It opened my eyes to beautiful stories, values, knowledge and connections. I work with people all around this country, so I'd like to take a moment to acknowledge all ATSI peoples and their history on this shared land.

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